You speak of linkbuilding, if everything turns around the building of a good link structure for your website. You should concentrate on generating continuously new and high-quality links for improving the ranking of your website in the search engines.
The linkbuilding offers you the opportunity to improve your own page rank and the visibility in the search engines. A better search engine ranking means more visitors and more visitors cause higher earnings. Although it does not matter whether you sell goods in an onlineshop or live from the advertising revenue of your website.
For doing a linkbuilding, you have du build up as many links to your pages as possible. The possible link sources are various - from blogs over article directoris up to forums. But mostly you are here not at a good address, because such links may be deleted or made worthless as nofollow-links by the website operator later.
A good alternative is the linkbuilding with Linkmads. You may rummage conveniently in the offers - thousands from different subject areas are available. Linkmads makes a point of the topic relevancy of links.
You may influence the quality of your linkbuilding. Please always consider, that it appears as natural as possible. Google views a unnatural linkbuilding, which is marked for example by very much links at once or numerous links from one source, with disapproval and very often punishes the particular websites. Restrict yourself on links from the same language area and do not forget to build up linkings to other pages from your website.